“Feedback on the project, both direct to the artists and through various online forums, ranged from shock and disbelief to inspired political testimonials and even outrage. It proved to be a unique experiment and case study in creative non-traditional forms of environmental communications and for inspiring engagement on important environmental and human health issues through absurdity, humor, and DIY fun.”
http://www.thesustainabilityreview.org/2010/11/all-salt/
